What do I mean when I say, “Technology Refresh?” A tech refresh means a new website that is integrated with your POS (Point of Sale) system, has advanced filtering, shares content across the platform, manages the supply chain between inventory and vendors, and integrates with your unique shipping & fulfillment needs.
In the minds of most e-tailers, the idea of a tech refresh just sucks. All this pain and suffering, and at the end of it who really raves about their POS or inventory management system? I liken it to a root canal. You’re living in misery until you do it, and even during the process, you’ll feel a bit uncomfortable. But when it’s all done -